Performance Monitoring

See what’s moving the needle and uncover new opportunities

Measure how your data business is performing against key metrics and the industry competition to optimize and grow.

Why performance monitoring is important for data providers

You need to understand how your data business is performing in comparison to industry benchmarks to identify improvement areas. Only when you know your current and historical performance can you define actions to grow.

Different KPIs matter for different teams in your organization. Marketing will obsess over the impressions, clicks, and leads which your data products are attracting. Your sales team will monitor the deals, transactions, and revenue generated by your data business. And your product team will keep track of your ranking on different data marketplaces, as well as how much demand you’re getting from each marketplace.

However, it’s difficult to see all of these KPIs measured in one place. You end up having teams working in siloes, often with data discrepancies between your various monitoring systems. There’s no one source of truth for performance reporting.

Need support with performance monitoring?
Talk to us

360 analytics of your business’ performance

Every insight you need to perform better, in one place

Monda empowers you with the data to monitor your marketing and sales performance - and with the reports you can show to your C-level.

Core business metrics, updated daily

Track how your data products are performing in terms of impressions, clicks, leads and revenue. Get granular insights into the performance of individual data product listings. Monitor your progress day-by-day to keep tabs on ROI across data marketplaces.

Identify new opportunities for exposure

For data-driven marketers: make decisions that move the needle. See areas for improving your visibility. Double-down on your strongest data products and marketplaces. Plus, see which data categories are trending and where you can capture this increased demand.

Beautifully visualized reporting

Build time-based graphs and bar charts to understand your performance across sales channels at a glance. Zoom in on specific metrics like clicks or impressions, and download reports to share with your team. All from one dashboard.

“Listing our company, products, and services on Monda was a great starting point. Getting to grips with how to increase interest and traction through the sales process and sales funnel gave us even more insight—not only into how we could successfully sell on the Monda platform itself but also into how to best articulate our value proposition to the market outside of Monda.”

Get started with performance monitoring

Measure your success and fix break points

Data providers use Analytics & Insights by Monda to improve their performance across the marketing and sales funnel

How Intuizi optimized across the sales funnel

Audience data provider Intuizi monitored its visibility using Monda to double-down on effective messaging

Read case study

Monitor your marketing & sales performance

Measure how your data business stacks up against competition and take action to grow

See feature

Go beyond performance monitoring: get actionable insights

Monda enables you to track where your business is succeeding and where it can improve, so that you can invest in the right areas that will drive results

Analytics & Insights

Tap into rich analytics and take action

Monda empowers you with the insights into your performance which you need to increase visibility, demand generation, and growth.

Talk to us
Monda Logo

Monitor how your data business is performing and optimize for growth.

Get a demo

Be the best informed in the data industry

Sign up to our newsletter for unique thought leadership and to be the first to know about every product update and event.

© Monda Labs, Inc. • 2025 • All rights reserved.